May 19, 2017 – Gucci is pleased to announce that the brand ambassador, renowned Chinese singer and actress Chris Lee, stars once again in the House’s new timepieces and jewelry advertising campaign.
“I have enjoyed the collaboration with Gucci in the past year. Under the vision of Creative Director, Alessandro Michele, Gucci has reinforced its position as one of the world’s most desirable fashion houses. I am honored and excited to continue the journey with Gucci,” Chris Lee noted.
Set in an ornate room, this new campaign was shot by photographer Colin Dodgson in Milan. Chris, with her unique and distinctive style, embodying Gucci’s new aesthetics, showcases the new creations from the House’s timepieces and jewelry collections. For timepieces, Chris presents a G-Timeless with stainless steel case, cherry red mother of pearl dial and cherry red lizard strap, and in another image, she wears a G-Timeless with polished yellow gold PVD case, mystic white Gucci Signature leather dial and mystic white Gucci Signature calf leather strap. As for jewelry, she exhibits GG Running rings, bracelets and necklaces in yellow, pink or white gold with diamonds.
The campaign will break across Asia in the month of June.